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A Day in the Life of the MDP: In the office edition https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/1613557039646-DND70EXLFSQY41EI9LFS/Blog+4.jpeg MDP Blog - A Day in the Life of the MDP: In the office edition https://www.mdp.ie/contact daily 0.75 2021-02-01 https://www.mdp.ie/services daily 0.75 2021-02-01 https://images.squarespace-cdn.com/content/v1/5ede5d5c4e1eb54d74680dd4/1592257873663-UIEP0NPR7WLXHEWM0EJF/image-asset.png Services hand-drawn armchair icon https://images.squarespace-cdn.com/content/v1/5ede5d5c4e1eb54d74680dd4/1592257949474-24WVPWDYQ2XUALLQ3P2D/image-asset.png Services hand-drawn aim target icon https://images.squarespace-cdn.com/content/v1/5ede5d5c4e1eb54d74680dd4/1592257884218-5M8IJDOP8N07F4IMOC4Z/image-asset.png Services hand-drawn empty pill bottle icon https://images.squarespace-cdn.com/content/v1/5ede5d5c4e1eb54d74680dd4/1592257964989-8DUQISWFIW61SQVEJ0WJ/image-asset.png Services hand-drawn simplified needles in back acupuncture icon https://images.squarespace-cdn.com/content/v1/5ede5d5c4e1eb54d74680dd4/1591890351443-9BFPVD8JAZDMEYXJNIIQ/image-asset.jpeg Services - 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PROGRAMME DIRECTOR Damien McLoughlin https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/580ef096-1a94-449d-9651-19902e24fc17/Harriet+Price Meet The Team - SENIOR PROGRAMME MANAGER. Harriet Price https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/86d77aae-3419-496a-9597-613f5c62ea37/Martha+Fanning+UCD Meet The Team - RESEARCH CONSULTANT. Martha Fanning https://www.mdp.ie/contact-us daily 0.75 2025-05-20 https://www.mdp.ie/alumni-spotlight daily 0.75 2025-04-23 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/1619537271673-9PK61AZ4NWRKNCIMDMK8/niall-mc-grath.jpg Alumni Spotlight https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/1612359733323-DS1ZKMGSGWRMMBYJA8SR/maxresdefault-1-1024x576.jpg Alumni Spotlight https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/1612360029047-HHJ1CK9M9UOMPR04VOLR/000e935a-1600-1024x575.jpg Alumni Spotlight https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/1612362029193-UBQ0VZXVMK45OT5DPTBD/Blue-and-White-Simple-Pharmacy-Back-to-Business-Landscape-Yard-Sign-1024x576.jpg Alumni Spotlight https://www.mdp.ie/mdp-edge daily 0.75 2025-07-04 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/1618833595207-KU0DQPD0YXT7L1QELHXV/electric-ireland-team.png The MDP Edge - Industry Experience MDP advisors work on live projects with real-life clients. This allows them to develop relevant skills for the modern workplace while building an impressive portfolio of experience across various industries and business disciplines. https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/2cd7c5e5-2445-450f-8e52-528ca35313cb/8.jpg The MDP Edge - Action Learning The practical nature of the MDP is based on the principle of action learning, which allows students to apply their knowledge to real-life business issues in order to effectively solve problems and create business-building strategies. https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/cdb3f46f-c8a1-4555-bf60-1614b2800030/Martha+Website+Profile+-+2.jpeg The MDP Edge - The MDP Network The MDP offers access to an unrivaled network of ex-advisors, mentors, clients, opportunities, and lifelong friends. 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There is a great networking ethos on this course which allowed me to forge both social and professional relationships. The experience truly was insurmountable as it provided me with the opportunity to refine essential marketing skills, such as communication and leadership. This course has afforded me an invaluable foundation to start my professional marketing career path." — Lydia Cummins, MDP Advisor of The Year 2020/21 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/5c97d335-53f8-4ecd-879e-33a66a357150/Clodagh+Kenny+%282%29.png Student Testimonials - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.mdp.ie/the-learning-experience daily 0.75 2025-07-07 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/66bab999-4775-4315-8ad5-45044cc72c12/12.jpg https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/54de9a6c-1280-41c8-8164-2de6c9f238ab/4.jpg https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/1618833387200-ZM5BXP7S3OGNZV5K5FYG/MDP+Advisors+at+Electric+Ireland+breakfast The Learning Experience - What Can You Expect From The MDP? You can expect to gain practical experience on this course like no other. 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The practical nature of the course, mixed with the diverse range of outgoing students means that every year the advisors form a strong community bond that lasts for life. This community atmosphere is fostered through weekend trips around Ireland and a variety of group excursions in Dublin. https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/55fe82b3-19c3-4c6c-b064-c3a37cf365db/tempImagevNnD6W.jpg Student Life - Positive Working Environment The MDP management team is of the highest quality. However, it is the students that bring the programme to life. This results in a highly engaging and positive office environment where students share ideas and concepts while socialising with one another, emulating a real working environment. 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The practical nature of the course, mixed with the diverse range of outgoing students means that every year the advisors form a strong community bond that lasts for life. This community atmosphere is fostered through weekend trips around Ireland and a variety of group excursions in Dublin. https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/1618829102406-TS7KAREI9AD2BTNTARJA/reception.png Student Life (Copy) - Positive Working Environment The MDP management team is of the highest quality. However, it is the students that bring the programme to life. This results in a highly engaging and positive office environment where students share ideas and concepts while socialising with one another, emulating a real working environment. 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Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://www.mdp.ie/client-testimonials-2/project-three-nsj52 monthly 0.5 2020-05-20 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847411947-BSOTI2122B2HLPAP3XSL/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847412609-54WSVSAFRMKZEQTXDKB9/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847411502-9D27YNIMALNIHZYQ1CMG/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847410901-NW4BE1NIG86WQS26D48L/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847410514-YTA75TP5M5NY1DD11BB2/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847409407-NH9B3VB0PQWBG5LZEU5P/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Three https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847408362-3VSTKTYIWN0INM638YVD/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Three https://www.mdp.ie/client-testimonials-2/project-two-9dl8d monthly 0.5 2020-05-20 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847407784-0ZWK2VWHWVEO87VQWTE3/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847407287-985X24W2BPAEHHISD0C0/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847406849-K0MEB56K6G4CEGRZ4D2J/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847406249-J4HYEHES6F6UCY5TVM2A/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847405591-FZUNRUAT1SR1PVIL5TA8/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Two https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847404849-JBKU84SJXZL5LDL554SL/20140301_Trade-151_0124-copy.jpg Client Testimonials - Project Two https://www.mdp.ie/client-testimonials-2/project-one-pxdbk monthly 0.5 2021-12-15 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847404387-JU309UFEWQ1YR946FJVD/20140301_Trade-151_0124-copy.jpg Client Testimonials - Dublin Zoo https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847403763-CNHK66ERZAP3FARA51ND/20140301_Trade-151_0124-copy.jpg Client Testimonials - Dublin Zoo https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847403305-VJDKJA1VO786FIOO83WE/20140301_Trade-151_0124-copy.jpg Client Testimonials - Dublin Zoo https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847402884-2RBITFZTNVLDS1AJEKXW/20140301_Trade-151_0124-copy.jpg Client Testimonials - Dublin Zoo https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847402453-A0LKCHP0YA7NLI2E0WJA/20140301_Trade-151_0124-copy.jpg Client Testimonials - Dublin Zoo https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847402040-WALQWA4IM1JBBHBJZ731/20140301_Trade-151_0124-copy.jpg Client Testimonials - Dublin Zoo https://www.mdp.ie/client-testimonials daily 0.75 2025-08-01 https://www.mdp.ie/client-testimonials/finnegans-pharmcy monthly 0.5 2026-01-16 https://www.mdp.ie/client-testimonials/beacon-medical-group monthly 0.5 2025-08-01 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/6b7c99b7-c6ee-4382-9f00-e096bde4a50f/IMG_4087.jpg https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/e664d4ce-7c7e-4c6f-a140-3548e3224ff1/IMG_4088.jpg https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/60fa233e-afcb-49f4-ac82-b976b757cba5/IMG_4090+2.jpg https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/eda032f7-42c1-4e4d-8c5e-bf36ac138fd8/IMG_4089+2.jpg https://www.mdp.ie/client-testimonials/i-wish monthly 0.5 2025-06-05 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/8bda1a4c-4dd3-4d70-bc2d-881bdbaef1fe/250206_NCP1_008.jpg https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/9ef734fa-7b64-48ff-9213-b0e09c0a29ea/250206_NCP%28KOH%29_349.jpg https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/3b697992-dc82-429d-a1e4-ac27945e9260/250206_NCP1_280.jpg https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/b2d63c1d-86aa-472b-893c-cfbf52cd64f7/250206_NCP%28KOH%29_069.jpg https://www.mdp.ie/client-testimonials/dublin-city-marathon-irish-life monthly 0.5 2025-06-14 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/53c6f9f4-9691-45b3-a743-c436b03efc13/aa+ildm+4.jpg https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/a19a3051-89b5-4f80-9852-8e5a0d3a2974/AA+ildm+2.JPG https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/b6757727-c4a8-42df-b06e-a6fd926a23e2/AA+ildm+3.JPG https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/3bea39cc-3f93-47b6-94dc-0dd934e456b3/AA+ildm+1.JPG https://www.mdp.ie/client-testimonials/project-four-l3zw3-a2bhg monthly 0.5 2025-07-14 https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847904251-HVHUK3T1H2QCY05DRHU3/image-asset.jpeg https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847904480-AXE2TZ6WH1YWOYJELYQQ/image-asset.jpeg https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1589847904674-UXDT58LZUDAEN1C4LIKQ/image-asset.jpeg https://www.mdp.ie/client-testimonials/project-one-wlm77 monthly 0.5 2022-03-21 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/d538ccce-bd4b-4001-a1b7-10586658a9d3/Screenshot+2022-02-08+at+09.42.24.png Client Testimonials - Dublin Zoo https://www.mdp.ie/client-testimonials/project-one-wlm77-k5y25 monthly 0.5 2022-03-21 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/cb9592f7-f713-4df6-9c7a-02880acc194c/Screenshot+2022-03-07+at+13.50.13.png Client Testimonials - BuJo THE OPPORTUNITY BuJo came to the MDP to evaluate delivery as a significant opportunity and route to market for its future growth. They wanted the MDP to identify the correct model to service this channel profitably, sustainably while providing excellent guest experience. https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/e6cbd03d-3624-437a-a285-dfcfdc331125/Screenshot+2022-03-07+at+13.50.22.png Client Testimonials - BuJo - THE CHALLENGE The challenge faced by BuJo was entering the delivery market while also maintaining the brand's core values and retaining the brand reputation. The delivery market posed challenges in maintaining the food quality, delivery time, temperature to a level that met consumer expectations. https://www.mdp.ie/client-testimonials/project-one-wlm77-6wyb3 monthly 0.5 2022-03-21 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/99ae6b7d-698d-4701-8540-c2f31092a946/Screenshot+2022-03-08+at+10.45.44.png Client Testimonials - Ceol Connected - THE CHALLENGE The MDP evaluated the current environment that Ceol Connected operated in and evaluated unique elements that Treehouse has offered to the target market, utilising this information to develop a go to market strategy for the launch of the first SongTales music box. https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/048f6146-bfe0-4edb-b663-e90e4d4e6f94/Screenshot+2022-03-08+at+10.28.33.png Client Testimonials - Ceol Connected - THE RESULTS The client found the research very relevant for their business and intends to launch the first Treehouse-themed SongTales music box based on the research that the MDP provided https://www.mdp.ie/client-testimonials/project-one-wlm77-x9gm8 monthly 0.5 2022-03-21 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/c4e5680d-ee87-48dc-9a6c-d2eafb83fb51/Screenshot+2022-03-01+at+15.51.48.png Client Testimonials - Pearse Lyons Distillery https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/102309f0-5ddd-4408-9709-432450c5096a/Screenshot+2022-03-01+at+15.55.30.png Client Testimonials - Pearse Lyons Distillery https://www.mdp.ie/client-testimonials/project-one-wlm77-x9gm8-ahwbf monthly 0.5 2022-03-21 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/29689636-da69-4617-8ae5-3d74a1d6f13c/Screenshot+2022-03-01+at+16.03.54.png Client Testimonials - Electric Ireland https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/8797a810-1013-49be-a3a3-f29957c194ac/Screenshot+2022-03-01+at+16.03.40.png Client Testimonials - Electric Ireland https://www.mdp.ie/client-testimonials/project-one-wlm77-6wyb3-8jhyk monthly 0.5 2022-06-02 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/ef902d79-ade3-42bf-851f-12a00acac157/Screenshot+2022-03-22+at+16.46.35.png Client Testimonials - BMW and MINI Group - THE CHALLENGE The MDP advisors identified how MINI could create a more meaningful connection with the Irish consumer with a focus on reaching the younger audience. https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/0be86d36-6e48-4685-8173-b6f8b63b3b7a/Screenshot+2022-03-22+at+16.37.07.png Client Testimonials - BMW and MINI Group - THE RESULTS After gaining an understanding of the market, the advisors presented the retail strategy to the MINI and BMW group identifying the most relevant messages and appropriate communication channels to reach each of the segments. https://www.mdp.ie/client-testimonials/project-one-wlm77-xcw8j monthly 0.5 2022-06-02 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/2a7abf66-ad24-424d-8921-e18b681cdbf7/esbbb.jpeg Client Testimonials - Electric Ireland 20th Annual Business Breakfast https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/5af3744f-cd8c-4aae-8754-4d73d5887ba4/BUSINESS+BREKIE.jpeg Client Testimonials - Electric Ireland 20th Annual Business Breakfast https://www.mdp.ie/client-testimonials/project-one-wlm77-xcw8j-289n9 monthly 0.5 2022-06-02 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/163e2966-2aaa-47eb-a2ba-a2cbdb326f2f/Screenshot+2022-06-02+at+12.38.58.png Client Testimonials - Checksolo https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/8d00674f-31f4-4b19-95c4-05bfa42b5e97/CHCECKKKK.jpeg Client Testimonials - Checksolo https://www.mdp.ie/client-testimonials/project-one-wlm77-xcw8j-289n9-rrhp3 monthly 0.5 2023-05-30 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/fd9d5d2c-ecfe-4fe8-a657-600b8911fdd8/Screenshot+2022-07-14+at+16.32.56.png Client Testimonials - Shelbourne FC https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/5c542b11-229b-486a-9b41-86cb99615f62/WhatsApp+Image+2022-07-05+at+11.18.42+AM.jpeg https://www.mdp.ie/client-testimonials/heroic-oats monthly 0.5 2023-07-17 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/a73ba7c7-af95-4df1-82e4-caf72c9c968f/HO+2.png https://www.mdp.ie/client-testimonials/jigsaw monthly 0.5 2024-04-23 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/9e511233-7861-40a4-8cf3-e4c0ffce4c22/2.png Client Testimonials - Jigsaw https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/8176d423-e4ea-4a0f-8d8e-a4293af9ab4f/3.png Client Testimonials - Jigsaw https://www.mdp.ie/client-testimonials/carrollsirishgifts monthly 0.5 2025-06-12 https://images.squarespace-cdn.com/content/v1/6017d9977afdae55cedc321d/d45295b0-5f49-4d2d-a17d-70616632b6bf/carrolls.jfif